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women's mid-range jewelry

Blue Nile, Inc. Blue Nile
This internet-only retailer is one of the nation's top jewelry sellers . Because Blue Nile has large purchasing power, low overhead and no retail space, one analyst found in one study that Blue Nile sold rings for 35 percent less than comparable rings at Zales. Known for their diamonds - diamond rings make up 70 percent of the store's sales. Named a Forbes Favorite Jewelry every year since 2000. Designs tend to be traditional.
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Tiffany & Co.
A traditional and classy favorite.


Fragments
This influential NYC jewelry store with locations on Madison Ave and in Soho is known for original designs and independent designers.


Ylang 23
Like Fragments, this Dallas store is known for its hip selections by independent designers like Cathy Waterman and Me and Ro. Named a "Best of the Web" site by Forbes.





Zales - With over 1500 stores and 800 kiosks, this mall fixture is one of the largest jewelry retailers in the country.